EARNINGS THROUGH ADVERTISEMENTS

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LOK SABHA

The Railways earned Rs. 41.76 crores from display advertisements on their sites including coaches in 2001-2002.

The Railways have made efforts by giving newspaper advertisements, publishing information brochures, having meetings with advertising companies from time to time and establishing direct contact with prospective sponsors. Officers have been nominated on the Zonal Railways to co-ordinate in this respect.

This information was given by the Minister of State for Railways Shri Bandaru Dattatraya in a written reply to a question from Shri R.P. Khunte in the Lok Sabha today.